As Sr. Product Manager for High Throughput Sequencing Platforms, you will be responsible for the ongoing development and support of Illumina’s on-market production-scale platforms and core consumable portfolio with the goal of driving overall customer satisfaction and continued growth of Illumina’s high throughput sequencing business.
This role is open to candidates with a strong technical background in next-generation sequencing (NGS) who are passionate about strategic thinking, data analysis, and cross-functional collaboration. While prior product management experience is preferred, we welcome applicants who are looking to transition into product management and bring deep domain expertise, analytical rigor, and a customer-focused mindset. They must be able to engage, lead, and influence cross-functional teams in implementing strategies to ensure customer success, drive increased adoption and utilization, and deliver on revenue goals and product performance milestones.
Primary Responsibilities
Business Planning and Strategy:
Assess global market needs, opportunities, trends, competitive landscape in partnership with Product Marketing, Segment, and Regional Marketing teams
Assist in developing strategic growth plan driven off key insights
Ownership of customer insights through qualitative and quantitative market research
Development of workflow analysis tools across the portfolio to provide insights into customer needs
Defines and executes on product and overall portfolio roadmap & strategy
Develop strategies for increased customer acquisition and utilization in partnership with the broader Sales, Marketing and Support teams
Establish and maintain relationships with key customers, thought leaders and partners to understand emerging trends, including variables that define product-application fit, ensuring successful product adoption and utilization
Assists in formulating platform technical/functional value proposition
Product Lifecycle Management:
Functions as a strong customer advocate, ensuring customer needs are addressed through product requirements
Provide on-market support for Illumina’s high throughput portfolio in partnership with Sales, Support, Planning, and Manufacturing teams
Ensure continued path to support revenue growth across target markets
Orchestrate fluid EOL strategy to optimize revenue attainment
Influence product development roadmap for future systems in terms of feature prioritization, market fit and positioning
Financial Management:
Develop and maintain financial unit forecasting, and pricing models
Ensure continued optimization of pricing strategy to enable market responsiveness and deliver against projected KPIs including revenue
Monitor product performance through reporting of key metrics
Cross-functional Leadership
Drive development of commercial strategies and tactics to enable increased system utilization and consumables pull-through in partnership with sales, support, regional, segment and product marketing
Collaborates with segment teams and regional sales & marketing contacts to gather input on market research, business case development and go to market planning
Serve as product and market expert to help shape corporate and marketing strategy, as well as inform on technology roadmaps
Work closely with global sales and marketing teams to implement positioning and messaging, pricing, promotion, and sales enablement programs to ensure successful market penetration
Requirements:
Must have >4 years of demonstrated success in product management within the life sciences or genomics field
Must have complete product lifecycle management experience
Technical knowledge of genomics, next-generation sequencing and molecular biology applications is
Deep knowledge of the NGS market, trends, applications, end-to-end workflows and customer needs is critical
Ability to perform analyses of customer consideration, purchasing patterns and competitive trends
Experience conducting both qualitative and quantitative market research, survey analysis, voice of customer, and other foundational marketing and product management activities is critical
Able to synthesize data to inform business case including scenarios and sensitivity analyses
Ability to lead cross functional project teams and deal with complexity
Strong customer-facing skills built through prior Sales, Technical or Field Support, or Marketing function
Must have strong analytical skills – ability to tie detailed analysis to larger strategy and make data driven decisions.
Advanced proficiency in Microsoft Excel, including modeling and data visualization.
Proficient communicator with excellent presentation skills and the ability to present to diverse audiences
Ability to influence people and diverse stakeholder groups within a global, matrixed organization
Independent, driven and strategically minded
Exceptional time and project management skills and organizational capabilities, a self-starter able to drive work proactively
Willing to travel up to 25% when travel reopens
Qualifications and Other Requirements:
BS in relevant field (engineering, marketing, or genomics-related profession); advanced degree preferred
Location San Diego office is preferred
Technical NGS workflow experience is preferred