Product Manager

Job Title: Product Manager - MarTech

Salary:  $110K - $130K/yr d.o.e.

Location: Remote OK - If living within 31 miles of Tustin, CA or Austin, TX will need to be able to work a hybrid schedule

Overview:

This role is the primary go-to for the products that they lead. Product Managers are key in the evolution of a product and always have the wellbeing of the product and its users in mind. Owns the strategic vision and direction for the product by identifying potential opportunities; conducting market research; generating product requirements; determining specifications, production timetables, pricing, and time-integrated plans for product introduction; developing marketing strategies. Constantly comes up with great new feature ideas and thinks critically about which of them will make the biggest impact. Knows how to measure and interpret the results of your team’s efforts. Loves working on teams, side-by-side with the best engineers and designers. Has ability to manage several efforts at once, operates well under pressure, and works effectively to meet deadlines.

Focus and experience with B2C product development, with background in managing websites, funnel optimizations, and A/B testing.

• Become an authority on your product area. Identify customer needs and business opportunities through a combination of user research, competitive analysis, collecting feedback from various internal sources, and data analysis.
• Set and own the overall Product Strategy for your assigned product(s).
• Work with Senior Product Managers, Product Directors, and key business stakeholders to establish the business vision and drive and manage expectations.
• Understand our customers – create personas, identify, and prioritize pain points and solutions.
• Create and maintain the product roadmap and set priorities with consideration to business impact, risks, compliance requirements, effort, dependencies, etc.
• Define, understand, and improve key funnels, metrics, and KPIs.
• Work closely with Product Owners and Engineering to develop story/feature readiness.
• Partner up with support, training, and any other business units to provide superior service and experience to users and customers.
• Drive execution against our plan in collaboration with Engineering and Design peers: making trade-offs, anticipating staffing needs, risks, and ensuring frequent and clear communication.
• Help team with removing impediments and blockers where you can aid.
• Ensure stakeholders and business leaders are kept informed through effective engagements and Product Strategy reviews.
• Take initiative to partner with the training teams to ensure that the details being communicated out in the field fall in line with the details of the feature.
• Play a large role in the release process to ensure a successful release.
• Work hand in hand with scrum masters to ensure team readiness and remove ambiguity regarding stories and features for sprint planning, sizing, sprint completions, demos to business, and meeting release dates.
• Assist in determining product pricing by utilizing market research data; reviewing production and sales costs; anticipating volume; costing special and customized orders.
• Ensure that usage and reporting is available while tracking and working towards ROI goals.
• Present new ideas, tools, and resources to improve the product evolution process.
• Respond in a timely manner to all team messages, comments, and emails to ensure that development continues to move forward.
• Work closely with NAF legal team to ensure that our product is continuing to stay compliant.
• Step outside of the comfort zone to learn new skill sets that pertain to our product team needs.
• Maintain a positive and excited attitude so your team feeds off that energy.
• Do not wait to be approached by business, always come to business first.
• Recommend the nature and scope of present and future product lines by reviewing product specifications and requirements and appraising new product ideas and/or product or packaging changes.
• Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
• Expectations are not limited to the above.

• A minimum of 2 years experience as a Product Manager
• Prior experience with B2C product development and with managing websites, funnel optimizations, and A/B testing.
• Strong communication skills
• Bachelor's Degree in related field preferred
• Prior experience in Mortgage or Real Estate is preferred

Work Authorization: Must be able to verify identity and employment eligibility to work in the U.S.

Other Duties: This job profile is not intended to be an all-inclusive list of job duties and responsibilities, as one may perform additional related duties as assigned in order to meet the needs of the organization.

Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Must be able to lift up to ten pounds. Primary functions require sufficient physical ability and mobility to work in an office setting; to stand or sit for prolonged periods of time; to occasionally stoop, bend, kneel, crouch, reach, and twist; to lift, carry, push, and/or pull light to moderate amounts of weight; to operate office equipment requiring repetitive hand movement and fine coordination including use of a keyboard; and to verbally communicate to exchange information. VISION: See in the normal visual range with or without correction. HEARING: Hear in the normal audio range with or without correction.

[EOE/M/F/D/V. Drug-free workplace.]

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