- Lead personalization for the Apple TV app for TV, Movies, and Sports content
- Drive customer delight and engagement by creating a more simple, more effortless TV viewing experience
- Blend curation, algorithms, and new technologies to innovate how customers find what to watch
- Build consensus with several cross-functional teams around both a long-term vision and short-term features that show measurable outcomes
- Partner with data science teams and align with business and editorial teams to set common metrics for success
- Write clear and concise product requirements that capture the vision, goals, and key elements of new products and features
- Work with engineering teams to deliver features, validating with internal betas and AB tests
- Create internal and external go-to-market messaging, socialize outcomes, and champion iterations for features
- Take strong positions based on evidence, but be willing to make smart compromises
8+ years of product experience in content personalization
Experience with the full product lifecycle, from vision and requirements to build, launch, marketing, analysis, iteration and sunset
Strong verbal and written communication skills, with the ability to simplify while keeping clarity
Ability to independently create and deliver winning presentations and align diverse partners to a shared vision
Expertise with product analytics, customer insights, and data storytelling
Fluency with experimentation and using AB testing for feature validation
Willingness to travel between Apple offices as needed
Expertise in building media content personalization that blends the best of editorial and algorithmic curation
Ability to thrive and drive decisions in a debate-focused environment
Capacity to do the right thing for customers while still meeting business goals
Knowledge of the competitive set and curiosity around evolving consumer trends
An appreciation for design and an understanding of how UI drives discovery
Prior work experience or strong interest in digital media, sports and/or entertainment
Familiarity with user experiences across screens, from TV to mobile to tablet
Experience working on digital products with a global footprint