Senior Product Manager

When you work at Trex, you’re helping to grow and enhance a true original. You join a company that boldly launched an entire industry… and still leads the way.

The Senior Product Manager is responsible for defining and executing the product strategy for assigned building product categories across their full lifecycle. This role leads product planning, market analysis, and cross-functional execution to deliver profitable, differentiated solutions that meet customer needs, code requirements, and business objectives.

RESPONSIBILITIES

• Put safety first – Always!
• Lead and foster our “people first” culture.
• Product Strategy & Roadmap
  • Provide product vision, strategy, and contribute to multi-year roadmap aligned with company goals.
  • Identify growth opportunities through market, customer, and competitive analysis.
  • Define target consumer segment, value propositions, pricing strategies, and positioning for assigned product lines.
  • Prioritize features, SKUs, and investments based on business impact
• Product Development & Lifecycle Management
  • Inform and guide new product development efforts from concept through launch and post-launch optimization.
  • Manage product lifecycle including line extensions, cost reductions, and end-of-life decisions.
  • Translate customer and market needs into clear product requirements and specifications.
  • Partner with Brand Management to develop go-to-market strategies for new product launches, including positioning, messaging, packaging, and launch support plans.
• Cross-Functional Leadership
  • Partner with Engineering, R&D, Operations, Supply Chain, Sales, Marketing, and Finance.
  • Serve as the primary product authority for internal/external stakeholders and executive leadership.
  • Support Sales with product training, tools, and customer-facing presentations.
  • Lead product training efforts for internal and customer resources via Trex University and in the field.
• Customer & Market Engagement
  • Gather voice-of-customer insights via qualitative and quantitative research as well as field visits including consumers, channel partners and contractor / end-users.
  • Conduct ongoing market analysis, including category trends, and competitive landscape assessment, to identify opportunities and threats.
  • Monitor industry trends, codes, standards, and regulations impacting building products.
  • Represent the company at trade shows, customer meetings, and industry events.
• Financial & Performance Management
  • Accountable to P&L performance for assigned product lines.
  • Collaborate with Sales, Supply Chain, and Finance regarding forecasting and inventory management.
  • Develop and manage business cases, and KPIs.
  • Track product performance and implement corrective actions as needed

TECHNICAL / FUNCITONAL COMPETENCIES

• Analytical Skills
  • Analyzes data from a wide variety of sources and interprets the implications to the business.
  • Communicates recommendations based on sound logical judgment.
  • Strong financial and business acumen.
• Attention to Detail
  • Attends to the important and relevant details that are needed to achieve business results.
  • Analyzes information and corrects mistakes and formats and ensures all materials display a neat and professional look.
• Communicating (Verbal & Written)
  • Listens attentively and expresses ideas clearly and concisely.
  • Shares relevant information in a timely and effective manner.
  • Is available to write clearly and succinctly in a variety of communication settings and styles; can get messages across that have the desired effect.
• Continuous Improvement
  • Provides high quality products and services that meet the needs of the business.
  • Commits to continuous development and fosters an environment that enables the most efficient and effective work processes.
• Knowledge of Products
  • Understands the capabilities, strengths, and weaknesses for assigned products.
  • Demonstrates sound knowledge of the competition and industry when applying business solutions.
• Project Management
  • Manages projects efficiently to maximize business results and uncover new opportunities.
• Strategic Agility
  • Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can create competitive and breakthrough strategies and plans.
  • Ability to manage complexity and multiple priorities.

DIRECT REPORTS

Manage and provide ongoing performance, coaching, and professional development opportunities for a small team of direct reports, typically Associate Product Manager(s)

JOB LOCATION

Winchester, Virginia, United States

POSITION TYPE

Full-Time/Regular

EXPERIENCE

We are looking for someone with a Bachelor’s Degree in Business, Marketing, or related fields and 7+ years of Product Management experience required, preferably in building materials.

• Required Skills & Experience:
  • Consumer product or branded building product management experience.
  • Proven record of successful new product launches.
  • Experience working with contractors, distributors, architects, and engineers.
  • Possesses strong presentation skills along with strong oral and written communication skills.
  • Combination of creativity and analytical abilities
  • Strong cross-functional leadership, technical experience, and project management abilities

At Trex, we believe in persevering even when there’s no road map, embracing groundbreaking as a way of life. We encourage multiple perspectives and welcome diverse people who problem-solve, adapt, and innovate – always with a firm foundation in safety and integrity.

SALARY

Base Salary Range: $135,000 - $190,000

The salary range provided serves as a general guideline for potential compensation for this position. It reflects the base salary and does not account for other benefits or additional compensation opportunities that may apply. This role is also eligible for further compensation through an annual/sales bonus, in addition to the base salary.

At Trex, individual base salaries are determined based on various factors, including relevant skills, qualifications, experience, and geographic location. We are committed to maintaining pay equity and consider the internal equity of our existing team members when finalizing compensation offers. In addition to competitive pay, Trex offers a comprehensive benefits package, which is detailed below.

BENEFITS & PERKS 

We believe that real effort should be rewarded. We take care of you as part of our Trex family so you can take care of yours. Here are some of the perks beyond the paycheck:

• Time Off: We’ll give you paid holidays and paid vacation.
• Health, Dental, and Vision Insurance: Choose from a variety of options. We’ll cover a generous share of the cost. Plus, you can earn lower rates through our wellness program.
• 401(k) With Company Match: Save for your retirement and we’ll match it dollar for dollar.
• Tuition Reimbursement: We’re all about lifting each other to the next level. When you’re ready to get the degree, we’ll pick up part of the tab.
• Training and Education: We offer dozens of options to boost your performance – both online and on-site nearby.
• Stock Purchase Program: Invest in Trex at a discounted price.
• Employee Discount Program: When you make the World’s No. 1 Decking Brand, you’ll probably want to enjoy the finished product yourself. We’ll give you a discount.

WHO WE ARE

Over 30 years ago, our founders created the world’s first high-performance, low-maintenance composite decking and outdoor living products. That entrepreneurial spirit still drives us today as we continue to redefine our industry and lead the way for what’s next in outdoor living. Today, Trex is the world’s #1 brand of sustainability-made, wood-alternative decking, and deck railing – all proudly manufactured in the USA. As a publicly traded company [NYSE: TREX], we take pride in being the largest recycler of plastic film in the country as well as caring for the communities and the planet where we live. We nurture meaningful connections, from local engagement and investment to eco-friendly products and sustainable manufacturing processes.

Everything we do is grounded in our values and guided by our beliefs. We are looking for candidates who embody our core values:

• Do the Right Thing
• Act with Boldness and Authenticity
• Drive Sustainability
• Innovate and Adapt

At Trex, you’ll become part of a diverse yet unified team that sustains the trailblazing spirit and strengths that made Trex the industry leader – learning, adapting, solving and succeeding.

We welcome new ideas and fresh perspectives, and we encourage you to bring your best to help us shape the future of Trex.

CAREER ADVANCEMENT

At Trex, you can take pride in craftsmanship. There’s an art and a science to what we do, and we never stop working to refine and improve. That means no matter how long you’ve been with Trex, you have ongoing opportunities to grow your expertise – enhancing your career, your team and our shared efforts. You will help shape our future.

EEO

Trex is proud to be an Equal Opportunity Employer. We are committed to creating a diverse and inclusive environment for all employees and do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. All qualified applicants will receive consideration for employment without regard to these or any other characteristics protected by law.

E-VERIFY

Trex participates in E-Verify to confirm the employment eligibility of all newly hired employees. E-Verify is a web-based system operated by the Department of Homeland Security (DHS) and the Social Security Administration (SSA) that allows employers to electronically verify the employment eligibility of their employees. For more information, please visit www.dhs.gov/E-Verify.