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Product Manager, Creative Apps Core Experience

Apple
Full-time
On-site
Cupertino, California, United States
In this role you will: - Collaborate with software engineering and product designers to define the strategy and roadmap for core experiences across Apple’s creative apps. - Author product requirements and drive the development of new onboarding journeys, learning content, and distribution platforms. - Research and synthesize technology trends, the creative apps landscape, and user feedback to identify new product and partnership opportunities. - Negotiate and influence product trade-offs impacting schedule and usability to improve user experience and differentiation. - Position our apps in the competitive landscape and craft compelling end-user messaging for the highest impact. - Transform market and customer insights into inspiring narratives that engage internal teams and shape the product vision. - Launch new features in conjunction with marketing communications, public relations and other product marketing teams.


  • 6+ years Product Management experience with at least one entire product development cycle from concept to introduction.
  • Experience with consumer creative software products and technologies.
  • BS/BA degree in marketing/business/engineering or equivalent relevant professional experience.


  • Strong track record of leading product development cycles and partnering closely with engineering/technical teams from an in-bound marketing perspective.
  • Best-in-class oral and written communication skills, as well as demonstrated success as a product spokesperson on a national or global level.
  • Ability to lead through influence, debate, and storytelling.
  • Deep understanding of creative process, software, and workflows across artistic disciplines including music and video creation, photo editing, and visual design.
  • Keen sense of cultural relevance, emerging trends, and consumer tastes in the creative industry.
  • Passion for creative arts, including photography, film, music, literature and design.
  • MS/MA/MBA preferred.


At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $165,500 and $248,700, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.