B2B Digital Product Manager
Urbandale, IA (hybrid)
Product Managers at Pella Corporation are strategic leaders that foster creativity, collaboration, and a culture excited to deliver measurable results. The B2B Digital Product Manager will be responsible for delivering incremental revenue growth and sustainable strategies that improve efficiency and productivity for the trade customer. This role will build the digital strategy and orchestrate a comprehensive roadmap of deliverables that accelerate business outcomes.
The ideal candidate is both visionary and execution-focused with proven experiences that demonstrate a combined expertise in business acumen and digital/technology. As a product leader, you’ll work cross-functionally with sales, marketing, design, technology, and operation teams to develop digital solutions that accelerate Pella’s trade growth, improve process efficiencies, and differentiate the customer experience.
Key Responsibilities:
Digital Strategy & Growth
Define & set the digital roadmap comprised of omni-channel experiences and capabilities that attract new B2B customers and fuel existing customer propensities to increase revenue growth.
Build business cases that have clear objectives for the problem to solve, the proposed solution, and the projected outcome or business value.
Manage a suite of digital tools (native, web, & hybrid) using data-driven information to plan which capabilities to build, in which application, and how to scale the experience through iterative design and development.
Drive continuous progress by being resourceful, adaptable, and creative with minimal direction and limited resources.
Deliver high-impact results and track key performance indicators to measure success, identify strategic pivots, assess customer satisfaction, and ultimately quantify value.
Performance & Leadership
Accountable to the outcome and performance of the B2B digital strategy delivering results that grow new accounts, increase retention, and improve efficiencies in the customer experience.
Proactively engage with business partners and stakeholders to understand market trends, competitive landscape, channel segments, and customer needs, leading to opportunities for differentiation and growth.
Serve as the voice of Digital CX - communicating the plans, updating progress, and reporting performance from the leadership level to the dedicated delivery teams.
Manage a team of direct and indirect reports that coordinate the planning and execution of the digital roadmap.
Qualifications:
Seven+ years of experience as a Product Manager (or similar role), preferably with a focus on Digital Product and/or B2B.
Proven results in implemented digital strategies that tie back to a business objective or goal.
Ability to succeed in ambiguity and thrive in a rapidly changing environment.
Strong relationship building qualities that are team-centered to plan and deliver work.
Knowledge of technical aspects of software products (e.g. SaaS, Custom or Homegrown, On-Prem, Hybrid, etc) and the requirements for design, configuration, and integration.
Competencies of great leadership by showing the ability to see the bigger picture, anticipating and managing challenges, moving towards actionable priorities, and a high degree of emotional intelligence.
Ability to analyze data and make data-driven decisions.
Passion to learn more and continue career development in the Digital & Product Management field.
Bachelor's and/or Master’s degree in Business, Marketing, Computer Science, or related field.
Desired Skills:
Agile approach to iteratively plan and deliver features, adapt quickly to change, and focus on continuous improvement.
Strong problem-solving skills induced by creative out-of-the-box thinking.
Excellent communication and collaboration qualities.
Technical acumen in APIs, cloud-based platforms, integrations, and full stack programming is a plus.
Travel:
Up to 30% of time